WCD Boston Chapter Event
Event Topic: The New Face of Corporate Social responsibility
Date: October 24, 2016, Dinner
Location: Colonnade Hotel, 120 Huntington Avenue, Boston
Time: 6:00 PM Cocktails, 7:00 PM Dinner and Discussion
The New Face of Corporate Social Responsibility
What is the Board’s role in corporate social responsibility? Why is it that too few directors put CSR on their agendas? How can boards help reframe Corporate Social Responsibility to become Corporate Social Relevance? Traditional CSR typically falls into the categories of either “compliance” or “philanthropy”, but no organization has ever “complied” themselves to greatness, and philanthropy is rarely seen as a source of strategic alignment.
Today, investors are looking for companies to not only show that they have the resilience necessary to sustain growth in the face of challenging environmental and social issues, but to actually demonstrate leadership around these issues. In order for companies to reap the significant financial and reputational benefits possible, CSR activities must go beyond compliance and philanthropy. Employees and customers are increasingly interested in the company’s commitment to being a good corporate citizen. The Deloitte study on millennials found that having a sound model for CSR is often the threshold requirement for millennials to consider working for a particular company. In addition, some of the most forward-looking management teams – and increasingly, their directors and investors – understand that CSR is a lens by which companies can innovate and create opportunities for profits and growth. Should the board impact these initiatives? How should CSR be governed? What are the best practices for companies and boards?
Our panelists will be Karina Funk, Portfolio Manager and Head of Sustainable Investing Strategies at Brown Advisory, and Cheryl Kiser, Executive Director of the Lewis Institute for Social Enterprise at Babson College. Cheryl is the co-author of Project ROI, Defining the Competitive and Financial Advantages of Corporate Responsibility and Sustainability, sponsored by the Campbell Soup Company and Verizon. A copy of the report is attached. We look forward to seeing you on October 24.
Elaine Eisenman, Pam Lenehan, Mary Ann Tocio
RSVP to Pam Lenehan: email@example.com or 781-449-9665